

“Big Dreams, don’t know where to put them / up on the shelf”
Big Dreams is a sandcastle made of sugar.
It is 25ft tall and even when the water comes in as a tide that afternoon it takes 8 days to dissolve, fully one day more than it took some lord to create the world and it’s peripheral, irrelevant universe (as it is alleged).
Albert Einstein was quoted as saying about science, probably, “It should be made as simple as possible, but not one bit simpler.” And that is also a pretty good way to think about pop music.
A distillation and honing of hooks into their purest form. Unity have made here a good example of that phenomenon.